Areas of Focus


Mixing and Mastering

 

We believe independent artists deserve affordable access to the same Radio Ready creative mixing standards as major artists so we teamed up with Zab Spencer Music as our online mixing & mastering partner service offering just that.

See Our Team for details.


Please review the FAQs before submitting your raw files for mixing and don’t hesitate to enquire about pricing. We are prepared to support artists in their independence by offering affordable service.


Zab Spencer Music are our partner for AVOID sessions as well as other production work. See website for more. >>


Legal advice

 

As an independent artist, your creative works are your business assets; we help you to protect your assets or creative works such as compositions, writings, singles, EP’s, albums, colabs, videos, tours etc. to ensure your income stream.  

We draft and negotiate development, production, financing, distribution and many other agreements. Tailoring each contract according to a project’s scope, size, and budget, we secure the appropriate creative rights for all talents involved. Visit our designated page to download free or purchase templates that uniquely suit you.


Branding & Marketing

 

Your creative work is your product. Both your music and you as an artist brand have their own route to market. Creating a PR package as well as defining your strengths, values, and the right opportunities are going to significantly help you enlarge your footprint.

To find your place on the market, it’s important to know your competition, identify your audience, set out objectives and formulate a strategy. It’s also important to lay out a budget to draw out the right priorities.

We offer assessments as well as workshops and longterm cooperation to assist in building your brand up.

Services offered, available individually:

  • assessment session and strategy & team development

  • playlisting and related campaign support

  • blog & podcast submissions of your release

See Our Team, our resource space, or contact us for details.


Music Distribution, Licensing

 

We help develop, protect, distribute, license and maintain ownership over your creations. We also negotiate distribution deals and publishing agreements as the main intention is to develop seamless continuity within your campaigns and career by making moves that make strategic sense and that in turn, generate consistent growth within your fan-base, ultimately building your profile as an artist.

Services offered, available individually:

  • distribution

  • licensing

  • synchronisation

See Our Team, our resource space, submit your music via our Submission Form or contact us with any questions.


Promotion

 

Social Media Advertisers, PR Representatives and Radio Pluggers – these roles fall within the marketing sector and often overlap, with good reason, but that doesn’t mean that your PR person and your Radio Plugger have to be the same person. This decision depends on what your needs/aims are.  Both PR Reps and Radio Pluggers communicate to and with their various contacts and platforms such as online blogs, radio stations, print media, streaming services, and TV.

By working with a well-rounded PR and plugging person/team, you streamline your communication by delivering relevant news/content to your fan-base which results in consumers consistently being able to access current news and new material. When your PR/plugger person/team knows where you currently perform well within the market, they are then able to develop a campaign strategy aimed at growing your brand within new areas of the market. A good PR/plugging person/team will have a diverse base of contacts and will know where to motivate for placement in order to increase coverage across platforms, where to submit for features, interviews, appearances etc. ultimately growing your PR profile and your public profile simultaneously.  

Campaign Planning Schedules are available for discussion, please contact us for more details.


Touring Assistance

 

Live events are a very important revenue stream and as an artist-entrepreneur, you need to understand as well as incorporate touring into your business structure. Planning a touring route, choosing the right-sized venues, finding the right talent-bookers, negotiating the deals and choosing the right ticketing service and all other arrangements, like transportation or costs, are all important factors to consider, and another career step to build a team for.

ABC together with industry partners are here to help you negotiate, promote, manage, insure and sponsor this aspect of your career.

See Our Team for details.


Digital Media Production & Distribution

 

Whether you run a venue, recording studio, an event or a release, our team will assess the structure of your operation, such as its physical or digital space, the product you sell, who your consumers are, what type of a story you are telling and so help you align your visual storytelling with your brand.

From there, we will tailor the right production and marketing plan, and assist with it’s realisation and an affordable budgeting, so you can worry less about organising and concentrate on creating and growing your business.

See our Vlog to see some of our work and don’t hesitate to contact us for details.